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Wednesday, 21 March 2012

UK Tour Operators Urge Greece to Improve its Image

UK Tour Operators Urge Greece to Improve its Image

HATTA, the Hellenic Association of Travel and Tourist Agencies, in cooperation with three UK tour operators and travel agencies, those being ABTA (Travel Association), AITO (Association of Independent Tour Operators) and FTO (Federation of Tour Operators) have sent an open letter to the Greek premier, top government ministers and members of the troika, urging them to “save” the image of Greece in the UK market.
HATTA said the letter written with the help of the aforementioned UK federations underlines the seriousness of the situation and the necessity to take urgent action.
They UK tour operators urge Greece to launch a campaign and also to hire a public relations company to help overturn a prevailing view that Greece is not a safe destination. The UK operators noted that unless there is an immediate response, they will be forced to cancel bookings to Greece. ( Further Reading Athens News)

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