The BBC has signed a carriage deal with Greek broadcaster ERT for its BBC World News channel.ERT will add BBC World News to its digital package, giving the channel a reach of 3.6 million Greek homes.
Colin Lawrence, commercial director, BBC World News said, “We’re delighted to announce our new partnership with ERT, particularly as 2012 is such an important year for international news.
This agreement with BBC World News and ERT brings viewers in Greece the best of BBC journalism, providing impartial global perspectives and high quality, trusted news.”
BBC World News is available in more than 200 countries and over 300 million households.
(source: digital tv europe)
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